How do SMEs facing many development bottlenecks solve the constraints from policies, energy, planning, channels, and funds? The maturity and wider application of Internet e-commerce has provided a broader vision and means for the survival and development of SMEs. .
E-commerce promotes the development of small and medium-sized enterprises in the era of “brick and tile economyâ€. The means for SMEs to expand their markets is relatively simple, and often forms multi-level wholesale markets according to commodity categories. This move focuses on the appearance of commodities and industries, but the advantages of production, technology and ideas of SMEs are covered by this concentrated price war, forming a situation in which so-called “sources are not as good as gatheringâ€, so the commodity classification wholesale market Red and hot, corporate merchants fell to the door. What's more, the excessive concentration of sales channels has attracted a large concentration of capital, the appreciation of commodity distribution centers has been too rapid, rents have risen, and the cost of sales of enterprises has also increased. The unsustainable cost of sales has forced companies to gather elsewhere, so a lot of time. Energy and money are spent in the process of uninterrupted migration and distribution. The medium-sized enterprises have become small-sized enterprises in the development of small-scale enterprises. The small-scale enterprises will not be able to survive and will be nervous. As a small and medium-sized enterprise, the small and medium-sized enterprises will be gathered from the "collection". Even the market is crowded out.
The combination is not enough to be a good solution, and it is harder to become a single-handed one. The subjective understanding that capital is too far away from SMEs makes SMEs subconsciously retreat in the face of capital. It is difficult to realize the initiative of capital itself in the embarrassment of their own set-up, while the relative stagnation of information, the limitation of market strategic vision, and the success stories The legendary color also makes SMEs not find ways to connect with capital. However, from the perspective of capital, the characteristics of large-scale development of SMEs are a huge attraction for capital. The success of Baidu, Google and Yahoo is exactly the same. Unfortunately, capital and SMEs are often isolated by these unrelated essential factors.
To improve the competitiveness of the market and meet the needs of sustainable development, small and medium-sized enterprises must use the low-cost tool that is not a problem at the earliest opportunity - Internet e-commerce. Of course, only enterprise-driven enterprise-driven information can solve practical problems, not just for face-to-face engineering.
A considerable number of SMEs do not have a fixed customer base and a long-term stable order source. The management mechanism, product features, development ideas, etc. all depend on the market's eyes. And SMEs are bound to become the main body of e-commerce. The information and business opportunities provided by the e-commerce platform can well adjust the balance between the strength gaps of enterprises. Due to the equality of information provision and the symmetry of information transmission and reception, an enterprise can directly face buyers and also display its functions. Enough means and space for strength and talent, making it easier for capital to look at itself. Due to the electronic, digital and networked processes, the cost of commodity circulation and trading is well controlled.
E-commerce platform and enterprise interest close e-commerce service platform, even if the small and medium-sized enterprise members and users are gathering and mass-accommodating, and will appreciate, they will not enter the traditional business law, and the rent will be excluded. The combination of the en route and the platform is also stronger, avoiding the cost risk caused by the change of the value of the platform, and reducing the possibility of the business platform being separated from the enterprise and the capital, thereby realizing the function of protecting the development of the small and medium-sized enterprise. The platform operating interests of e-commerce itself are closely related to the interests of SMEs. It is not the “looking beautiful†platform formed by SMEs under the “brick economy†and the small and medium-sized enterprises in the development needs. relationship. The use of e-commerce will effectively become a tool for SMEs to absorb capital.