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From cold weapons to nuclear war, HS brand how fast?
The traditional apparel retail industry has many drawbacks. Along with the violent attack by the e-commerce providers, the acceleration of the internationalization process and the weakened demographic dividend, the domestic economy laments in a cry. Although the general situation is difficult to restore the store closed, but suitable for the current market, the nascent brand HS take the lead in innovation, innovation retail industry, overthrow the old business model does not conform to the market, with "high quality, low price, rich, fashionable" feature successfully created Favored by consumers fashion stores. It is reported that HS reacts enthusiastically in China last year. From 2016, HS continues to expand in China to achieve the goal of 2,000 stores. Commendable is that regardless of shop speed or flat efficiency, HS far more than H & M, ZARA, Forever21 and other peer brands, so that limited young people to enjoy high-end international fashion trend. HS Nordic design simple and natural, focusing on creating quality fashion for the mass consumer life. Since its inception, HS insisted on simple and comfortable, elegant and casual design line, rather than the pursuit of luxury products. And, follow the Nordic designers on product crafted and the concept of natural environment, product raw materials and production processes for the development and improvement, making it more stylish and high quality. HS chief said it plans to open 300 new stores this year and continue to expand the existing market to achieve the goal of 2,000 stores in China. According to a press survey, HS stores more locations in the second and third tier cities in the largest area of ​​flow of people, and more than 200 square meters of store area, mostly consumer groups of high school students, college students, crowded store very lively. In the past year, a total of 464 new fast-fashion brands, including HS, were newly opened in China. One HS shop 200, H & M shop 60, UNIQLO opened 80 new stores, ZARA new shop 16, GAP new shop 10, we can see fast fashion in China increasingly intense competition. Even if so many fast-food market for young people, the market is too crowded for the new saturation caused by the store, I think do not worry, because the fastest fashion is the greatest advantage of flexibility in product innovation, shop selection The cautious and short-lived system of production chains is why they can survive and live the harshest of market conditions. Call HS Tel: HS call Tel: