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Internet media companies mostly attract readers by providing free content, and then benefit from the hidden or explicit advertising of their readership. In addition, if you know your readership, you can also provide services like a readership or sell better quality paid content. The basic feature of media-based startups is that the cost of starting a business is low, but if you want to reach a certain scale, it is not easy. The media class mentioned in this article is a big concept that includes multiple modes: search, games, social networks, new media, audio and video services, and more.
Paid service
The so-called paid service is to attract as many potential customers as possible and let them purchase paid services from you. If these paid services are subscription-based, it's even better, which will ensure that your money flow continues. Most of the companies in this mode use the Freemium model (free + paid), which attracts as many customers as possible through free services, and cultivates the user's usage habits. After the user becomes an advanced user, the user is charged. This model is very popular in the Internet industry. We are familiar with Gmail and Evernote.
In addition, I also want to put payment products and financial products in this big model. Because payment products, including Paypal, are charged by the payment amount, this is similar to the subscription service. Such companies generally require a strong financial background and a high starting cost.
Selling goods
The so-called sales of physical objects means that they have their own warehouses, which deliver these products to buyers through UPS and other courier services. This business model is the product of a combination of traditional business and the Internet. Such Internet companies are profitable from every real order, but they need to spend a lot of money on warehouse management and logistics management, and are subject to the physical world. Such a company is more difficult to develop on a large scale.