Shanghai Fashion Week 2011 autumn and winter series released, 2011 Shanghai International Fashion Fair is about to jointly open

The 17th Shanghai International Fashion Festival, hosted by Shanghai Municipal People's Government and co-hosted by Shanghai International Fashion Center, will join hands in two major activities: Shanghai Fashion Week 2011 Autumn Winter Series and Mode Shanghai2011 Shanghai International Fashion Fair will be held in mid-March Shanghai World Expo theme pavilion opened, the new show stage, professional business platform, as well as more fashion, the authority of the trend of release, will gather to share this event. Mode Shanghai is a brand new clothing exhibition launched by Shanghai International Fashion Festival Organizing Committee during the Shanghai World Expo. As an important event of 2011 International Fashion Festival, Mode Shanghai will take "International, Fashion and Professional" The new concept, integration throughout the show and related activities, for the fashion industry at home and abroad to provide a set of business exchanges, cultural blend of fashion Prosperous Taiwan. Building "International" 2011 is the first year of entering the 12th Five-Year Plan. The development of a brand with value as the core has become a new historic mission. With the successful hosting of the Shanghai World Expo, attracting worldwide attention, according to the data show that 90% of international brands in Shanghai home, what is more, the Asian flagship store and headquarters moved to Shanghai, where international brand culture blend. In addition, the total retail sales of social consumer goods in Shanghai in 2010 totaled 600 billion yuan, the total sales of goods completed 3.55 trillion yuan, and the strong spending power made Shanghai a retail market for brands. In the meantime, Mode Shanghai took this as an opportunity. Under the background of the first successful hosting, this exhibition attracted more international brands and brought together nearly 100 exhibitors from 12 countries and regions. More than 200 brands and more than 10,000 professional buyers and agents, relying on one of Asia's most representative trade exchange platform to enter the Chinese market, develop the brand, and jointly Shanghai Fashion Week 2011 autumn and winter series released at the Shanghai World Expo theme hall together Staged. Mode Shanghai will become one of the most important business and trade platforms in China to attract foreign fashion brands. The Shanghai International Fashion Festival, Shanghai Fashion Week and Mode Shanghai behind the team hired professionals from Asia, France, Italy and other high-end fashion industry development professionals to the international mode of operation, to create the exhibition design As well as planning, will further promote Shanghai's fashion industry to the international development. To create "fashion" and "fashion" is a symbol of Shanghai. As early as in the 1920s and 1930s, Shanghai was once known as "the Far East of Paris", no matter from the influence of early Western culture or geographical advantage or Is an economic position, are doomed to Shanghai will be the most potential international fashion capital. Especially in recent years, M50, Mingshi Street, Shang Street Loft, 800 show and other Shanghai fashion landmarks, creative parks have set up, and the rise of local young designers in Shanghai, gave the city unlimited fashion resources and unique Fashion atmosphere. Mode Shanghai, a festival held under the auspices of the Culture Festival and Shanghai Fashion Week, combines the features of business and fashion with the stylish, sensational and international Shanghai Fashion Week and promotes Shanghai International Fashion Festival and Mode Shanghai Fashion business exhibition of new concepts, promote industrial upgrading, but also makes the cultural festival more diversified. The exhibition featured a selection of fashion brands both at home and abroad. Due to the innovative positioning of the exhibition itself and the more emphasis on the effect of "fashion brand", it will showcase and join different types of clothing and textile exhibitions in the past, lacking the display and joining of international fashion brands, Positioning and international fashion concept, actively embark on the development of "fashion brand" to fill the gaps in the fashion show, Mauro Tozzi, Coola, Cristina Nitopi, Shanghai Sang and other fashion brands from Asia and Europe will be homogeneous Poly exhibition. Create "professional" professionals from high-end fashion cities in Paris, Milan and Asia to enhance the professionalism of the show with international management methods and technologies. Mode Shanghai set out in the booth, according to the characteristics of international fashion show, exhibitors product categories, commercial layout of the domestic department store channel layout, it breaks the traditional zoning model, first introduced according to the characteristics of the fashion industry and brand business needs, is conducive to exhibitors The brand gains local clustering advantages and strives for more professional audiences, thus obtaining better opportunities and creating a quality visiting environment, which greatly enhances the attractiveness to all kinds of buyers and professional visitors. At the same time, Mode Shanghai is an elaborate design element of the high-tech exhibition in Europe on the booth construction, venue layout and other details. It embodies the advocacy and concern for a healthy life and green city in the post-Expo era. It is also Asia's first initiative now. Special low-carbon type exhibition. As a professional exhibition with its unique marketing and sales assistance functions, Mode Shanghai will introduce domestic and international fashion brands to help them increase their market share. The Shanghai Fashion Week will also use the dynamic fashion platform to integrate the outstanding designers and brands at home and abroad. Together with the show, the Shanghai Fashion Week will bring together the fashion brand and popularity of the participating brands to achieve an efficient and pragmatic business platform. Mode Shanghai Shanghai International Fashion Festival as a large-scale international fashion show hosted by the Shanghai Municipal Government Business Committee with the strong support of this exhibition will be invited from major provinces and cities nationwide 10,000 dealers, 1000 shopping malls Center of professional visitors and buyers, at the same time is expected to have more than 500 Chinese and foreign media reports. Economic and cultural integration, which is the beginning of the Shanghai International Fashion Festival, the purpose of the new seventeenth Shanghai International Fashion Festival, Shanghai Fashion Week 2011 autumn and winter series released and Mode Shanghai will work hand in hand toward the "global fashion brand business Center "three-year goal has taken firm steps. Faced with the opportunities and challenges of the times, Mode Shanghai Shanghai International Fashion & Fashion Fair, as a pioneer and pioneer of fashion and apparel industry in Shanghai, will continue to explore the future and set up a good foundation for "international, fashion and professional" Display and trade docking platform for the fashion economy bypass, paving the way. In the twelfth five-year industrial transformation and upgrading of the occasion, the 2011 Shanghai International Fashion Festival will turn gorgeous, let us look forward to its wonderful presentation.

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