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Zhong Wang Garments Co., Ltd. is a professional company engaged in the design, production, and sales of the "Mummy Family" brand, specializing in maternity and pregnancy-related products. Based in Humen, a key hub for Chinese women's fashion, the company closely follows global trends from Hong Kong, Paris, and South Korea. By staying updated with the latest international and domestic fashion design insights, the company adheres to high-quality, eco-friendly, and health-conscious standards. It actively promotes the development of a maternity fashion brand that reflects modern values.
The company's business philosophy centers on creating value for partners and contributing positively to the community. It aims to provide a high-return, low-risk investment environment by embracing a culture of diligence, pragmatism, and innovation. Through collaboration with franchisees, Zhong Wang Garments strives to build a future where fashion is not only stylish but also green, healthy, and environmentally friendly.
"Mummy Family" is positioned as a brand targeting women aged 25 to 35, particularly those born in the 80s and 90s—individuals who are independent, trendsetting, and self-expressive. The brand emphasizes personal style and uniqueness, offering fashion that doesn't follow trends blindly. It seeks to be the fashion capital of China, bringing the latest global trends into the hands of every expectant mother.
Each Mummy Family product is designed with care, focusing on safety, comfort, and aesthetics. The brand breaks away from traditional maternity wear, aiming to create a new standard in fashion that is classic, simple, sustainable, and health-conscious. It encourages women to express their individuality while feeling confident and stylish during one of life’s most beautiful moments.
At the core of Mummy Family is a philosophy of freedom and self-expression. It believes that every woman should feel empowered to showcase her unique style without conforming to trends. This approach not only defines the brand but also builds a strong connection with its customers, making Mummy Family more than just a fashion label—it's a lifestyle choice.