The thumb wardrobe debuted at the 20th Ningbo International Fashion Festival

The thumb closet means that every consumer is both the product developer and the ultimate consumer; sense of participation, satisfaction, sense of achievement, and sense of sharing will all be unprecedentedly satisfied. The thumb closet is your pocket closet, work, meetings, speeches, home, travel, etc.. For different occasions, match the best dress for you.

The brand new "Internet" business model created by thumb wardrobe:

First, C2F (Customer to Factory) Men's Individualized Ecosystem Model

Innovation has overturned the traditional garment manufacturing F2C model. Consumers participate in the design of desired apparel through an online APP or offline experience center, and customize the board to the factory-individual flexible production supply chain of Industry 4.0, and then enjoy free after-sales service at the online APP or offline experience center. Realizes the shortest distance for consumers directly to the factory. Super high cost-effective but without any intermediate costs, factory physical store 0 inventory backlog, online and offline omni-channel integration of cross-border, experiential service innovative sales model, completely solved the user, factory, sales of three major pain points.

There is a niubi business model called the thumb wardrobe

Thumbsuit C2F Men's Individualized Ecosystem Model Innovation:

1. On-line APP platform realizes 3D customization: Consumers enter the APP, participate in design and customization through the entire network, visit the entire production and logistics process, and even interact with the factory until they receive the product.

2. Industry 4.0 personalized flexible supply chain system: The factory uses the CRM management system to connect the APP self-built model, with one person, one edition and one person, to reach the user and offline experience center, and realize the flexible production mode of personalized small orders.

3, innovative offline service experience: as long as one thing to achieve the ultimate, beyond expectations is called the experience, the thumb wardrobe body line experience center provides free image design, free body, free coffee shop, lifelong free dry cleaning and ironing The revised, scene-based service marketing is perfectly presented, creating user screams and word-of-mouth communication.

Second, the thumb wardrobe organization community

Instead of giving up traditional advertising in marketing, it provides members with services such as Internet transformation and corporate management through the establishment of member communities. Entrepreneurs (members) can learn from each other, communicate, and innovate in the community. Broaden the network of contacts, build a platform for users, build stickiness with users, spread word of mouth and greatly reduce marketing costs

For the cross-border model (cross-border education and training, product cross-border), the fan community economic model to build an Internet + innovation community platform.

Third, O2O + C2F + community + service experience = thumb wardrobe innovation business model

1. O2O: offline experience, online shopping

2. C2F: Directly from the consumer to the factory, eliminating all intermediate links and zero intermediaries

3. Community: The community created by the thumb closet is the member exchange group. Consumers only need to spend once.

We can become our members, enjoy membership services, and join innovative social streams to enjoy community resources.

4, screaming service experience: There are free WIFI, free coffee, free space, whether you buy our clothes, as long as you like, are welcome to come to the experience center to sit, drink a cup of coffee, make friends. Nothing attached, completely free.

Perhaps the 40-person small company has done far more profound significance than the business itself. He asked the consumer and the industry to clearly see how Internet+ and industry are combined and provided a supply-side reform. Real business model.

With the thumb closet, a new Internet + innovative thinking is emerging. Let's witness the creation of a new ecological Internet by 40 small companies.